Norma Kamali Enters China with Moonbasa

Iconic American designer Norma Kamali has launched a flagship web store on fashion e-commerce platform, Moonbasa.  A trailblazing designer and lifestyle guru, Kamali is expanding her brand and philosophy to the Chinese market.

“We recognize the culture, lifestyle and economic opportunities available in the Chinese market and believe that Moonbasa is the right e-commerce partner to build our fashion brand and philosophy in China,” said Norma Kamali. Kamali is offering her Kamali Kulture brand in addition to her Solutions concept providing wardrobe-building options for women.

Kamali brings her focus on every aspect of a woman’s life, from fitness, health, beauty, style and entrepreneurship to Chinese women. Her belief in e-commerce, social media and the ability to connect with her followers is key to her global, mobile connection to women around the world.

“Moonbasa is pleased to welcome Norma Kamali to its’ fashion-only e-commerce platform as part of its roster of better and designer brands. We launched a dedicated US Brand Mall in 2015 and a Designer category soon after. Moonbasa continues to build its better and designer offerings for its millions of customers, “ says Barbara Graff, Moonbasa US Managing Director.

Moonbasa is a China based fashion e-commerce platform providing all-inclusive services to simplify market entry for small and mid-size fashion brands looking to expand to China.